September 26, 2005
Open Letter to Alex's Coupons Visitors
Over the last six years
Alex's Coupons has grown from a
small website designed to raise money for my daughter
Alexandra's Cord Blood
Transplant to become one of the most popular Online
Coupon websites. We've been able to provide our visitors with
great deals, in many instances exclusive deals, that have
saved people a lot of their hard earned dollars. At the same
time we've also been able to educate thousands of visitors
about Childhood Cancer, as well as make donations to Childhood
Unfortunately a lot of that success was due to the fact that we had achieved high rankings in Google for many coupon related keywords. All of that ended last week when Google updated their search index and in the process buried us, and many other established sites, in the rankings. Overnight our traffic fell almost 50% and even worse our income fell almost 80%.
There's still a possibility that Google will undo the damage caused by this update, but if that doesn't happen there's a good chance I'll have to suspend operations at Alex's Coupons in the next few weeks and return to working full time as a web designer. I hope it doesn't come to that, as I've put my heart and soul into Alex's Coupons for the last six years, but in the end I have to provide for my family.
In the meantime I am working on ways to increase Alex's Coupons visibility outside of Google, which is why I'm writing this letter to you. If you feel that Alex's Coupons is an important resource for Coupons and/or Childhood Cancer information, I would encourage you to let your friends, family and the media know how you feel by whatever means you're comfortable with (e.g. word of mouth, email, mail, phone, etc...).
The easiest way to do this is to use the "Tell a Friend" link, which is present at the top of every single page of Alex's Coupons. If you click on this link you will be taken to a page where you can fill in the names and email addresses of up to ten friends you would like to know about Alex's Coupons. If you have a website of your own please consider linking to us using the banners on our Link to Us page. Finally I would encourage all of you to consider using alternate search engines (e.g. Yahoo, GigaBlast) until Google cleans up the mess that they've made and starts delivering useful search results once again.
In closing I want to thank all of you for your loyalty over
the last six years. We would have never accomplished anything
without you. With your help I hope this is not the end, but a
new beginning for Alex's Coupons.
|Exclusives from Alex's Coupons||New Deals for 9/26/05|
Beyond Blossoms - 15% off $49.95 using coupon code
BuyCostumes - Half off Shipping w/ $30 Purchase using coupon code 50alex
Jewelry Avenue - 20% off Purchase using coupon code Alex20
Miaarte Fashion Jewelry - 25% off Purchase using coupon code 91FCA3
MovieGoods - 15% off Purchase using coupon code ALEX215
Pacific Pillows - Free Shipping using coupon code alex
Perfume.com - 10% off Purchase using coupon code SAVEWITHALEX
ProHealth - Super Multiple II for $13.67
Wildlife Works - 10% off Purchase using coupon code alex10
$39 Glasses - Free Gift w/ any Purchase using coupon code Alex's Gift
AllPosters - Free Shipping w/ $19.99 Purchase using
coupon code FALLSHIP
Art.com - 20% off Purchase using coupon code mx39zt
Best Deal Magazines - Four New Deals
FrenchToast - 15% off Pants using coupon code QE59F5
Ross-Simons - 20% off Jewelry + $7.95 Shipping using coupon code FABULOUS
Target - 10% off Purchase using coupon code TCTENSEPTSAV